Larry Neilson

Insurance Marketing Insights

With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...

Read More

SEO and Social Media…Where do you start?

There is a lot of activity around Search Engine Optimization and Social Media Marketing, and I know how frustrating...

Read More

Afraid to Change; Why Brands Disappear

“Life is change. Growth is optional. Choose wisely”. William Somerset Maugham One of this month’s big news...

Read More

Nexsure Users Group

I am looking forward to speaking to the Nexsure Users Group in Anaheim CA in March.

Neilson...

Read More

Cash Mobs

You’ve heard of Flash Mobs if not click on the anchor text to see AT&T commercial in order to...

Read More

Drip Marketing

Driving traffic to your website is the first step in a multi-step process. Once you drive the traffic and...

Read More

Email and Social Media Traffic = Leads

The big search engines continue to change their algorithms to include more social media indicators like reviews and comments. ...

Read More

Correcting Complacency

When the economy is good, we all tend to be great sales people. Sales come pretty easy, at least...

Read More

Google says “Not Provided”

That is the new term in Google Analytics for logged-in Google user’s search results. If you have implemented an...

Read More

Generating Leads

I recently commented on a question a newer producer asked on LinkedIn about how to succeed in the insurance...

Read More

What’s Changing? How Fast?

People have been discussing change ever since I can remember. You have to change. The only constant is change,...

Read More