Larry Neilson

Insurance Marketing Insights

With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...

Read More

Exact(ly) the Way to Start Keyword Research

If you’re just starting with optimizing your website, the first step is selecting proper keywords. However, there is one...

Read More

Google Hotpot

Google.com/Hotpot is a new, fully integrated recommendation engine. Integrated? Well, because it’s Google, it can:

Remember your searches: if you...

Read More