With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...
Read MoreContent marketing has become a universal term among businesses, with more industries realizing its benefits every day. By 2019,...
Read MoreI am sensitive to the fact that most of you would rather know what time it is than how...
Read MoreOne of the greatest advancements in advertising and marketing in recent decades has been the automation of business practices....
Read MoreEffective Insurance Email Marketing
Have you heard that nobody reads marketing emails anymore, or that Google’s new segmented tabs...
A recent research study done by Marketing Sherpa claimed that 44% of B2B email lists have fewer than 5,000...
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I come across hundreds of eblasts every week, many of who are from our clients at http://programbusiness.com. One...
According to the 2009 Marketing Sherpa Email Benchmark Guide, 76% of consumers first view their email in the preview...
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