Larry Neilson

Insurance Marketing Insights

With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...

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Tired of SEO Scare em and Save em Tactics?

I just received my 14th SEO email for the day with latest scare em and save em sales tactics...

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5 Reasons Why Blogging Is Still Important in 2013

Publishing content to your blog and website is still very powerful in 2013. The first blog was dated back...

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Internet Marketing for Commercial Insurance?

 
If you are on the fence about internet marketingor you are wondering how it applies to commercial insurance here...

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Google Releases How We Searched in 2012 with Google Zeitgeist

Today Google released to the world the new Google Zeitgeist which shows how people searched in 2012 and also...

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Making It Real When Blogging

In this week’s issue of ProgramBusiness.com’s Insurance Unplugged, we provided some tips on making your business blog relevant, authentic,...

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Video Greeting: Happy Holidays from Neilson Marketing and ProgramBusiness.com

This year we didn’t just do the tried and true e-card, but went full out with a video greeting!...

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What about Santa 2.0

I haven’t done much blogging this month but with January 1 renewals you probably haven’t done much reading. So,...

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It’s All About the Data…and Using It

The other day I interviewed Karen Furtado of Strategy Meets Action (SMA) on the Top Ten Imperatives for Insurers...

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